Are you ready to swim upstream?

Real value = real insights

Brand INNOVATION comes in wild waters

Brand RESILIENCE needs strategic backbone

Brand ADAPTIVITY is tested in crucial moments

Set your brand future perspectiveCheck out

BIGGEST % of clients come for executions rather than solutions - it’s natural.

gear up

To have a killer product is not enough... Beyond product features, people need to align with a clear brand purpose that reflects their own values. Time to build it - we join you all the way from insights scouting to branding.
scale up

Your brand is settled but struggling to fit the business goals - new challenges or new potential upfront. Get ready for the next level - upgrade brand formula and with a new value approach.
xpress up

When your brand has lost or hasn t still found its communication compass. We are on a mission to find its authentic voice and create a differentiating communication that goes beyond conventional advertising.

Swimming upstream means to first find and set relevant & unique base for your brand-market fit versus floating on the downstream and relying on tactics and campaigns

For brave brands who challenge the downstream thinking and look for their way up
For brand owners who know gearing up the brand is essential in key moments of business development
For managers who want to differentiate strategically their consumer, company or employer brand
For decision makers who value streamlined process and want to apply it on brand, marketing and communication level

we are a brand & communication strategic services team. The upstreamers is an initiative of Hub Ahead marketing agency aiming to focus on high potential and meaningful brand development.

We base our services on all-round needs identified in 70+ projects and cover it all with internal multidisciplinary know-how and tested pro network.